Digital Marketing Specialist Required in Saudi Arabia

The Digital Marketing Specialist is responsible for creating, executing, and optimizing online marketing campaigns to drive brand awareness, engagement, and conversions. This role requires a deep understanding of various digital platforms, including social media, search engines, email, and display advertising. The Digital Marketing Specialist will work closely with the marketing team to develop strategies that align with the company’s objectives and measure the effectiveness of campaigns through data analytics and performance metrics.

Key Responsibilities:

1. Develop and Implement Digital Marketing Campaigns: The Digital Marketing Specialist will design and implement targeted digital marketing strategies across multiple channels. This includes managing social media platforms, pay-per-click (PPC) campaigns, email marketing, and SEO/SEM strategies. The specialist will ensure that all campaigns are aligned with the company’s brand and goals.
2. Content Creation and Optimization: The role involves creating engaging digital content, including blog posts, social media updates, email newsletters, and online ads. The Digital Marketing Specialist will collaborate with the content team to optimize content for search engines, ensuring that it is relevant, keyword-rich, and drives traffic to the website.
3. Analyze Campaign Performance: Using tools such as Google Analytics, the specialist will track, monitor, and report on the performance of digital campaigns. They will analyze key performance indicators (KPIs) such as click-through rates, conversion rates, and return on investment (ROI), making data-driven decisions to optimize campaigns for better results.
4. Manage Social Media Presence: The Digital Marketing Specialist will manage the company’s presence across all major social media platforms, including Facebook, Instagram, Twitter, and LinkedIn. This involves developing a content calendar, engaging with followers, and using social media ads to reach new audiences and grow the brand’s online presence.
5. Stay Up-to-Date with Digital Trends: The digital marketing landscape is constantly evolving, and the specialist must stay informed about the latest trends, technologies, and best practices. This includes keeping up with algorithm updates, emerging platforms, and new digital tools that can enhance marketing efforts.
6. Collaborate with Cross-Functional Teams: The Digital Marketing Specialist will work closely with other departments, such as sales, product development, and creative teams, to align digital marketing efforts with overall business goals. This ensures a consistent brand message and effective campaign execution across all channels.

Qualifications and Skills:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing, with a focus on SEO, SEM, PPC, and social media.
• Strong knowledge of Google Analytics, Google Ads, and other digital marketing tools.
• Excellent content creation and writing skills.
• Ability to analyze data and make strategic recommendations for campaign improvement.
• Strong project management skills and the ability to handle multiple campaigns simultaneously.

Work Environment: The Digital Marketing Specialist will typically work in an office or remote environment, collaborating with cross-functional teams to execute campaigns. The role may require meeting tight deadlines, managing several campaigns at once, and adapting quickly to changes in the digital landscape. Flexibility, creativity, and a data-driven approach are key to success in this position.

How to apply:

Send your updated resume to our email or directly reach us at our phone:

Email: info@ramezgroup.com       jobs@ramezgroup.com 

Telephone: + 973 17243331

Fax : + 973 17273339